What it means to be the Couturier of the Governor and the Nobles of Mindanao

By Jonquil Dun

Mac Taug

“I use Inaul because it represents me” says Mac Taug, during his interview with Aviana Hermawan in Modest Fashion Manila’s “Connected”pre- event sessions.

The Inaul textile is the pride of Maguindanaoan and the Moro people as a whole. It is the backdrop of their culture and Mac as a Maguindanao himself parades his people’s signature in every chance he gets.

Mac Taug with models at Indonesia Modest Fashion Week 2019 (Photo by Mac )

In 2019, he rocked in Indonesian runways several times. His designs awed one of the scouts of European fashion and got shortlisted for a fashion program in France last year, but the trip got postponed due to Covid

 Born as Mohammad Ali Taug started his namesake brand in 2009, as “Mac” as being his sobriquet attached to their family name. Mac got his fashion design training from Fashion Institute of the Philippines, in Manila.

His social media profiles may not be as sound as other designers in his caliber, the often shy and resolved Mac chose to explode his talent with a loud reception every time he lands on a serious project. Yes, he was just the designer of viral wedding engagements of high- profile Muslim nobilities one after another.

Princess Raihan (middle) wearing Mac Taug Inaul gown (Photo by Mac Taug)
Bride in red gown with the Eagle ensemble (Photo by Mac)

The first one was with Congresswoman of the Province of Sultan Kudarat, Princess Raihan Mangudadatu Sakaluran, in September whose “Crash Landing on You” themed pre- engagement photoshoot drove the internet head- over- heels for. Mac designed one of the attires she wore on their traditional engagement ceremony.

Three months later, Mac was assigned a task to design for another couple of noble lineages between Shari Ampatuan and Datu Pax Mangudadatu . Owing to their Chinese origins, the red gown embroidered with an eagle, decorated with thousands of Swarovski crystals, and blue and green foliage set a promising tone to become an iconic work of the designer. The idea of the gown was a collaboration with the bride whose wish is to honour the mother of her groom- Bai Mariam Mangudadatu– whom they called “The Eagle of Mindanao” who is also Mac’s most active client.

Governor Mariam Mangudadatu in Mac Taug attending SONA 2019
The Governor wearing one of Mac Taug’s Inaul blazers
The Governor in Mac Taug Inaul jacket

If you go to the designer’s Instagram account, you can easily recognize the muse of his creations. The fashion connection between him and the Governor started the day he made her gown for the 2019 SONA of the Philippine President. Both found a bond in advocating Maguindanaoan culture and art, and help the local weavers gain more market across the country. The Inaul gown that she wore instantly endeared the press and her colleagues. After that, the Governor is seen mostly dressed in Mac Taug’s.

And that is not the only times that Mac’s design is seen worn by prominent figures. Gloria Diaz, the first Filipina who won Miss Universe also donned a modern Inaul Filipiniana gown by him. He had designed beauty pageant National Costumes as well in several occasions, most often for Miss Earth Philippines.

His shy demeanor doesn’t bargain his extraordinary works, his mastery of his art, the superb execution of imagination and utility of the Inaul fabric, rightfully fit for royalties.

Mac on duty; Arraging the train of the bride in a royal Maranao wedding

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